I'm here at my blog. I will post something that will capture the attention of someone that is gathering. Gathering information, solice, perhaps their wits about them.
Nonetheless, I'm in the act of posting. I've put aside the moment that it requires, and have a subject in mind. But, will it really matter? The fact that I'm posting is all that is important. You are reading it, and I would expect you to pursue further.
I just left my Twitter after posting a serious personal status that my wife and I overdid it while eating at a Mexican restaurant and linked several trending topics to my website. What's the point? I'm assuming this will drive the traffic for my business.
Earlier I was on Facebook. Sharing major developments on softball games, laundry details, garage sales and backaches. Yes, I back-linked. It's supposed to be the right thing to do.
I must put something productive into this activity, because, standing on it's own merit, it's only mindless marauding. Blah, blah, blah. What's the point? Fess up, you've felt the same way and still wonder where it's getting you. Assume nothing. Do you honestly know the answer to "What Are You Doing Now"?
Friday, July 24, 2009
Friday, June 19, 2009
The Summer of '69
To coin the Grateful Dead lyric; "What a long, strange trip it's been". A long, strange trip indeed. For 40 years.
Take pause, it's unbelievable too so many. Especially, to those who would question if there were any brain cells remaining to recapture the long term memory of one milestone summer, within one milestone year.
A gathering of bodies on a remote farmland and a gathering of eyes on a remote point in the universe converged on one single week of July 1969 and the world was never the same since.
Woodstock and man's first walk on the moon. Will we ever experience another legendary set events like that again?
Take pause, it's unbelievable too so many. Especially, to those who would question if there were any brain cells remaining to recapture the long term memory of one milestone summer, within one milestone year.
A gathering of bodies on a remote farmland and a gathering of eyes on a remote point in the universe converged on one single week of July 1969 and the world was never the same since.
Woodstock and man's first walk on the moon. Will we ever experience another legendary set events like that again?
Thursday, June 18, 2009
iPhone and Internet Radio
Don't have one yet, but it's on my wish list. Since it's roll out a short time ago, the iPhone 3GS has brought a plethora of new fans to our site and associated webcasting stream.
For close to two weeks now, the trends on Twitter and other social network gatherings have consistently proven that the buzz is well worth the excitement. It is also the very element that webcasters as myself have been waiting for. With the white knuckled fingertip death grips at the edge of the operational cliff here, we may have been given an initial boost thanks to this handy device that breaks internet radio away from the traditional tethering of a PC.
My accountant approached me the other day to tell me that she's now on the road with GUS.FM via the website. That's exciting because the link to our stream is at the full blown 128k/44MHz bandwidth. I was intrigued and envious. Happy too, because her excitement turned into advertising dollars with a purchased placement prominently displayed on the homepage.
Beleaguered as it has been for it's young upstarts, the iPhone is turning the page and ushering a new era to an emerging industry. Internet Radio To-Go.
For close to two weeks now, the trends on Twitter and other social network gatherings have consistently proven that the buzz is well worth the excitement. It is also the very element that webcasters as myself have been waiting for. With the white knuckled fingertip death grips at the edge of the operational cliff here, we may have been given an initial boost thanks to this handy device that breaks internet radio away from the traditional tethering of a PC.
My accountant approached me the other day to tell me that she's now on the road with GUS.FM via the website. That's exciting because the link to our stream is at the full blown 128k/44MHz bandwidth. I was intrigued and envious. Happy too, because her excitement turned into advertising dollars with a purchased placement prominently displayed on the homepage.
Beleaguered as it has been for it's young upstarts, the iPhone is turning the page and ushering a new era to an emerging industry. Internet Radio To-Go.
Labels:
Classic Hits,
gus.fm,
Internet Music,
Internet Radio,
iPhone,
online radio
Saturday, June 6, 2009
'WebRadio of the Great United States' Retired
After a gradual phasing out, our slogan 'WebRadio of the Great United States' has been retired and replaced with the most commonly recognized 'Home of The Classic Hit Combo'.
Sunday, May 31, 2009
It's 'Make' or 'Break' Time for Us
We certainly hope you are enjoying the great music in our unique format that you are hearing on GUS.FM. Just as your home or business, our daily costs continue to escalate. In fact, June is the 'make' or 'break' month for us. There are different ways to choose as we ask you to please help keep us on the air.
* Click on any ad that you see on our homepage and purchase the featured product.
* Donate any amount securely through PayPal by clicking the button above. (Donate $50 or more and we will give you your own two hours of music and honorable mention throughout!)
* Refer new advertisers to our site (and make a little cash yourself) by clicking the 'Referrals for $' tab.
* Pass on the word by blog, social networking, email or even pony express about GUS.FM!
Thank you again for your support.
* Click on any ad that you see on our homepage and purchase the featured product.
* Donate any amount securely through PayPal by clicking the button above. (Donate $50 or more and we will give you your own two hours of music and honorable mention throughout!)
* Refer new advertisers to our site (and make a little cash yourself) by clicking the 'Referrals for $' tab.
* Pass on the word by blog, social networking, email or even pony express about GUS.FM!
Thank you again for your support.
Wednesday, May 6, 2009
Why We Play Christian Hits
We are different. But, structuring a fined tuned, mass-appealing blend of music in a radio format isn't as easy it may appear.
Bottom line this is a business with a marketable product. The main goal across the board from the artists, songwriters, record companies, station and reps is to make a profit.
Granted not only is there the right audience to target to in the effort of gaining the greatest share, but the retention of those that have made the effort to allowing our unique programming to be received. That mass appeal in the sheer millions have made mega-stars of many in the music rotation that you hear on GUS.FM. Or, anywhere else as that matters. You could just have easily have tuned into a terrestrial Jack-FM or, Bob-FM, or Pandora to get exactly what your taste associates with at a certain, precise moment.
All well and good for the secular hits. But there is this matter of Christian Contemporary music that leeched in there somehow. What gives?
I've been in and around the broadcasting industry for over 30 years and to claim that there is no personal tastes injected at the control of the programmer at the helm, is not true. I've seen it, and have done it myself. It's simply human nature. And it's an art. (Albeit, a dying art.) This is a behavioral pattern with the audience, and whether you know it or not, the programmer is part of the audience as well.
In our personal and professional lives we strive to live by Christian principals, values and most certainly motivation. The music here is the core. The motivation is the result. That motivation has blended into a mission. And the mission of Christ is to tell all the world.
I went through a personal crisis 20 years ago that the Lord saved me from. During that time period, I was emmursed in the Word and became acquainted with a new and fresh approach to gospel music. Christian Contemporary. Rich Mullins, Amy Grant and Steven Curtis Chapman had the ability to un-intrusively pull off getting the message to my "radio" ears and through to my spirit. It was healing. I have never forgotten that. So I continue to pay that forward. If one of our listeners can be blessed in a hectic course of the day while working at the pc, then it's worth the one listener that is offended and just didn't get it. But I will still pray for that one.
To include that into the remaining secular tunes to create a 'Classic Hit Combo' has never been a problem for me, nor, obviously, to many of our continuing fans. I often reminded of the fellowship of Jesus and the social riff-raff at the time, much to the scorn of the scribes and pharises. What it told me was, it's the Message that will find it's way, even if it has to enter the back door. It's proven that the most subtle approahches are the most effective.
Hopefully, you have discovered your own personal reasons at to how the blend of the hits at this station affects you.
Bottom line this is a business with a marketable product. The main goal across the board from the artists, songwriters, record companies, station and reps is to make a profit.
Granted not only is there the right audience to target to in the effort of gaining the greatest share, but the retention of those that have made the effort to allowing our unique programming to be received. That mass appeal in the sheer millions have made mega-stars of many in the music rotation that you hear on GUS.FM. Or, anywhere else as that matters. You could just have easily have tuned into a terrestrial Jack-FM or, Bob-FM, or Pandora to get exactly what your taste associates with at a certain, precise moment.
All well and good for the secular hits. But there is this matter of Christian Contemporary music that leeched in there somehow. What gives?
I've been in and around the broadcasting industry for over 30 years and to claim that there is no personal tastes injected at the control of the programmer at the helm, is not true. I've seen it, and have done it myself. It's simply human nature. And it's an art. (Albeit, a dying art.) This is a behavioral pattern with the audience, and whether you know it or not, the programmer is part of the audience as well.
In our personal and professional lives we strive to live by Christian principals, values and most certainly motivation. The music here is the core. The motivation is the result. That motivation has blended into a mission. And the mission of Christ is to tell all the world.
I went through a personal crisis 20 years ago that the Lord saved me from. During that time period, I was emmursed in the Word and became acquainted with a new and fresh approach to gospel music. Christian Contemporary. Rich Mullins, Amy Grant and Steven Curtis Chapman had the ability to un-intrusively pull off getting the message to my "radio" ears and through to my spirit. It was healing. I have never forgotten that. So I continue to pay that forward. If one of our listeners can be blessed in a hectic course of the day while working at the pc, then it's worth the one listener that is offended and just didn't get it. But I will still pray for that one.
To include that into the remaining secular tunes to create a 'Classic Hit Combo' has never been a problem for me, nor, obviously, to many of our continuing fans. I often reminded of the fellowship of Jesus and the social riff-raff at the time, much to the scorn of the scribes and pharises. What it told me was, it's the Message that will find it's way, even if it has to enter the back door. It's proven that the most subtle approahches are the most effective.
Hopefully, you have discovered your own personal reasons at to how the blend of the hits at this station affects you.
Tuesday, May 5, 2009
Obama Administration; The Swine Flu of Capitalism
The market is beginning an uptick, some would say a surge. Anyway you look at it
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